?url_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Ajournal&rft.aulast=Kalanova&rft.aufirst=Moxigul&rft.au=Kalanova%2C+Moxigul&rft.title=Fan+va+Tadqiqot+Samaralari&rft.pages=112-119&rft.volume=2&rft.issue=3&rft.atitle=BREND+SODIQLIGI+VA+MIJOZ+TAJRIBASI%3A+ZAMONAVIY+MARKETINGNING+USTUVOR+YO'NALISHLARI&rft.date=1+April+2025&rft.genre=article