%0 Journal Article
%A Yusupova, Azimakhon
%D 2024
%F uzindex:3723
%J Barqaror Taraqqiyot va Rivojlanish  Tamoyillari
%N 8
%P 6-11
%T GREEN MARKETING BY ECO-LABELS IMPLEMENTATION AS THE CREATIVE APPROACH TO THE EFFECTIVE ORGANIZATION OF BUSINESS MARKETING
%U https://uzindex.com/id/eprint/3723/
%V 2
%X <p><em>This thesis explores the implementation of eco-labels as a creative approach to enhance green marketing strategies within businesses. It examines how eco-labels serve as crucial tools for differentiating environmentally friendly products, fostering consumer trust, and influencing purchasing decisions. The research analyzes the relationship between eco-label effectiveness, consumer awareness, and marketing communication strategies. The findings will contribute to the understanding of eco-labels' role in promoting green marketing practices.</em></p>